Commentary on the salesmanship of uncertain science in the National Climate Assessment report

This is information you need to know when the MSM starts spouting the gloom of climate change.  A few facts should sooth your concerns.

Watts Up With That?

There’s lots of hype flying around the newly released report by the Obama administration.

I didn’t comment much yesterday, I decided to read the report and consider it. Having done that, I’ll throw in my two cents with this statement.

To me, this looks more like a glossy sales pitch from a company that is pushing a product they know people may not need, but if marketed just right, it would be something they’d buy. It reminds me of some insurance commercials I’ve seen in the past, where the commercial portrays all the bad things that could happen to you if you don’t get covered. Basically, they are trying to make people afraid of the weather, and then they pitch a solution to that fear in a way that’s right up there with the best traditions of salesmanship:

Who wouldn’t want better weather? Just buy our product.

The marketing and…

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About Russ Steele

Freelance writer and climate change blogger. Russ spent twenty years in the Air Force as a navigator specializing in electronics warfare and digital systems. After his service he was employed for sixteen years as concept developer for TRW, an aerospace and automotive company, and then was CEO of a non-profit Internet provider for 18 months. Russ's articles have appeared in Comstock's Business, Capitol Journal, Trailer Life, Monitoring Times, and Idaho Magazine.
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