Lips Stick on an Electric Car Pig.

George Rebane wrote about the lipstick on a pig in reference to the exclaims of our local lefties crowing that Nevada County would benefit from the Tesla GigBattery Plant being build near Sparks Nevada, just outside of Reno. Details HERE.

My take on the lip stick smeared pig is that this GigBattery plant is being build to develop batteries for electric cars, that are not selling and will not sell in the future. The demand for those giga batteries will never develop, as most families with declining household incomes will never buy an electric vehicle.

Auto sales are booming, but electric car sales are in the tank according to industry reports. Electric car sellers are running out of wealthy buyers who are trying to impress their neighbors, friends, bosses, and environmental pressure groups that they are good citizens willing to spend their hard earned cash to save the planet from a non-existing problem. EV sellers are running out of egos to satisfy.

In addition, there are enough electric vehicles in the population now that reality is setting in. Electric vehicles cost more than fossil fueled vehicles and the advertised savings are just not working out, as noted in an LA Times article:

Electric cars are not only far more expensive than gas powered autos, but the performance characteristics are horrendous. At most, you can travel about 50 miles without recharging. For many Americans, that’s a couple of trips to the mall. The hybrid performance is good, but you’re paying an awful lot more for a few miles more in fuel efficiency. Cold weather reduces the distance traveled by half.

Communities across the country are not investing in the high voltage rapid recharging stations needed to support electric vehicles. They are not convinced they will be used. In Nevada County, Sierra College was the first to install such a station on campus, only charging station in Western Nevada County. There is also one in Truckee. Most of the charging stations are in the Silicon Valley, where ego driven wealthy electric vehicle buyers live and work.

Given the cost of electric vehicles, poor performance, and lack of charging infrastructure the building of a GigBattery Plant in Nevada is just more lipstick for electric vehicle pigs. I predict the plant will not be a huge success. The demand for electric vehicles will never happen, even with the rising cost of fuel in California. Real soon now, lower income and middle class California families will only be able to afford one car and it will not be an electric vehicle.

About Russ Steele

Freelance writer and climate change blogger. Russ spent twenty years in the Air Force as a navigator specializing in electronics warfare and digital systems. After his service he was employed for sixteen years as concept developer for TRW, an aerospace and automotive company, and then was CEO of a non-profit Internet provider for 18 months. Russ's articles have appeared in Comstock's Business, Capitol Journal, Trailer Life, Monitoring Times, and Idaho Magazine.
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1 Response to Lips Stick on an Electric Car Pig.

  1. Sean says:

    I agree to a point with what you are saying. The electric car as its currently incarnated is more toy than transportation for most. It has significant limits in both hot and cold weather and its too expensive for the performance you get for the general population. That said, gas and diesel powered vehicles have had more than a century of continuous optimization to give them the dominant positions in power trains worldwide. The battery factory Musk wants to build looks to address the biggest cost driver for electrics vehicles which is the battery. Do I think he can succeed? I don’t know, there are a lot of expensive metals in the current state of the art batteries but if he can cut costs in half with economies of scale that would help tremendously. Also, given the wealth and mild weather of the US west coast, it is located where the bulk of its near term customers reside. I do resent the amount of taxpayer money going to this risky endeavor (>$1 billion by Nevada alone) but I think having a broad range of power train technologies for vehicles will ultimately be a good thing.


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