Picked up a copy of Bloomberg Business Week at the Amazon Book Store in Seattle. On the cover is a VR article featuring Facebook’s Zuckerberg. He wants to take over the VR market and control it like Apple and Google control the mobile phone market.
Apart from cracking the workings of the mind—pretty cool!—Oculus will give Zuckerberg the chance to actually make an object, as opposed to the intangible millions of lines of code that constitute Facebook. That code is an achievement, but a physical object that people love might be talked about a generation later. People hate throwing things away, because they remember how they loved them. Things get tied up with one’s youth and years later get found in an attic and caressed, or maybe traded on EBay.
There’s a less romantic reason for getting into the hardware business, too: Facebook wants to own VR the way Apple and Google own mobile. That means taking control of the technology, from the software to the hardware.
Is the Green Screen Institute up to this challenge? Facebook has billions to spend on VR development! How much does the Green Screen Institute have to develop a regional model to create a cluster of VR related businesses? Maybe they can get Zuckerberg to create a Nevada County VR Skunkworks at the GSI? There are a number of local business that were spinouts of expired skunkworks projects.
An online version of the Facebook VR Article is HERE.