Green Screen Review #15 : Here’s Why You’re Overlooking How Much VR Actually Matters


Jory MacKay writing at the Observer has some insight into VR opportunities:


If content is king on any platform then for VR to succeed, we need tools to make content easier to make. Right now it’s just game engines like Unity and Unreal, which means you need to be both a developer and artist to create virtual environments.

In VR this means tools that can help in different ways of capturing, as well as creating content. That means advancements in things like:

360 video: Where you can move your head and take in the whole space, but can’t actually move around.
3D volumetric scanning: Where you have more perspective
Photogrammetry: Taking high resolution 2D pictures around a big object like a building or castle and with algorithms put it together in VR.

In his post 5 Ways that Travel Will be Disrupted by VR, Adam breaks down how despite critics objections, there are huge opportunities for VR and tourism to work together.

It will lower the cost of experiencing the world.
There will be a level between ‘In person’ and ‘Skype’ meetings.
Distance and geography won’t be responsible for you getting to know someone
Definition of travel will change from the physical to the digital
It will lower the barrier for language immersion

If e-commerce pulled the trigger on traditional shopping, VR is potentially the nail in the coffin at the funeral.

Why go and experience a shop when you can get the full experience and more at home? Adam believes that once we have the opportunity to virtually browse stores there won’t be any need for physical locations.


“If you think about the internet as a place that made it easier to index all the information and consume them faster, VR is a place that indexes experiences and lets you consume them faster.”

Of all the industries poised for disruption by virtual reality, education seems the most likely and powerful. VR experiences can teach us practical skills, immersing us not just in a lesson but in the task itself.

Want to learn how to fix your toilet? Head into a VR plumbing tutorial with your exact model and see how it’s done.

Want to learn photography? Load a VR experience with your camera model and practice scenes to learn perfect settings.

It won’t just be big opportunities

What’s most interesting about such a huge platform shift like VR is its potential to be a part of everything. It’s not just about the big experience.

More HERE.

My question is, where is the Green Screen Institute focusing its limited resources and energy?

About Russ Steele

Freelance writer and climate change blogger. Russ spent twenty years in the Air Force as a navigator specializing in electronics warfare and digital systems. After his service he was employed for sixteen years as concept developer for TRW, an aerospace and automotive company, and then was CEO of a non-profit Internet provider for 18 months. Russ's articles have appeared in Comstock's Business, Capitol Journal, Trailer Life, Monitoring Times, and Idaho Magazine.
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2 Responses to Green Screen Review #15 : Here’s Why You’re Overlooking How Much VR Actually Matters

  1. gjrebane says:

    Russ, please keep us informed on the progress of Green Screen Institute in contributing anything to the development of either AR or VR. Thanks.


  2. Stu says:

    Until the creation and display tools evolve you are still going to be limited to either the cameras POV (like the Olympic post below) or a set of models in 3d space (games / AR)

    While the visual involvement in one of those experiences can be intense at first, the rest of the senses (at least for me) don’t confirm the visual (opposite instrument flight – which set of inputs do you trust?) without the the smells, the tactile, physical feedback and the ability to move randomly or interact it’s not reality or even a “Holodeck” but just another “super 3D” movie.


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